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Top 4 Resources of Google Ranking Factors

April 29, 2019
Google Ranking

Knowing about Google’s ranking factor determines how marketers are trying to be in the competition for long. Google evaluates your daily SEO work and strategies you execute for fulfilling your business requirement. In Google’s ranking factors, you never know when a conversation comes ahead with a user’s comment asking you to answer on the spot

Therefore, you need to know about these five resources of Google ranking factors:

Edit Agency: Ranking Factors

Merged with Branded3, Edit Agency is initiated with Moz’s 2015 ranking factor study as a base. The Agency questions were similar to what Moz has asked in its survey. Along with it, Edit Agency and Moz have also taken into account some of the clients they have worked with in the past.

Here are most lucid litigable quotes from their findings:

“If your page isn’t relevant for the query – but more importantly doesn’t answer the user’s intent – you don’t rank.”

“When you put a page live, the question you should ask yourself is: ‘how can we absolutely guarantee that the searcher won’t click the back button?’ You know more about your business and products than anyone and it’s time to demonstrate.”

“We are absolutely confident that links are the single biggest ranking factor. But link building is hard. It’s hard to get people to link to you. It’s hard to pinpoint the exact value of an individual link.”

Moz Ranking Factors

Moz is old in the SEO world. However, the study for Moz’s ranking factors is one of the pillars of the industry, out of which many portions of these factors remain unchanged over time.

According to Moz, a correlation study is done on 17,600 keywords search results found on Google where the scientific approach to correlation is acknowledged. This survey is important as it clearly defines page-level accuracy.

Northcutt: Google Ranking Factors

The company of Corey Northcutt has mentioned the most usable source of ranking factors. Its scientific approach permits you to filter down to the level of evidence that supports each factor including patent filed by Google itself, wild speculation, and more.

Periodic Table of SEO Success Factors

This is an effective resource by Search Engine Land, which is a powerful way to visualize how the ranking factors communicate and impact each other as both, positive and negative.

Since 2017, Periodic Table of SEO Success Factors is known for covering factors in huge amount. Also, it is an efficient resource for non-SEO marketers and SEO newbie to understand the compound combination of factors.

However, it distinctly emphasizes some negative factors such as keyword stuffing and cloaking.

Keep in Mind: Even Google search engines don’t disclose the exact model of the algorithms, so don’t rely completely on Google for SEO pros.

However, you need to stay updated to Google’s ranking factors for better SEO results.

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