While you are looking ahead to create a new website or already have a website, there’s a lot that goes into the process. From design to development and from marketing strategy to content creation, you need to manage many things to make your brand renown.

Apart from all these, it is essential to spend a crucial time on keyword research. It means you need to make sure that you opt for a correct strategy. By doing so, it would be easy for you to build goals for your business and shape your content accurately.

There are few keyword research tools, some are paid, while some are free that play a vital role in hitting a keyword that can let your business to engage with a target audience.

Here you go-

Google Keyword Planner

The reason behind the prominence of Google Keyword Planner is it is unified with Google AdWords, and it’s free. Google Keyword Planner is a basic tool, which can also be used for the early stages of a website’s SEO.

Features: This tool provides thorough information on Google

Limitation: You are unable to know the performance of your keyword and website on search engines.

Pricing: Free to access

SEMRUSH

This keyword research tool offers beyond researching keywords. The working process of SEMRUSH is quite different from other tools. In this tool, you just need to enter the URL of your business or your competitor and, you’ll get all the keywords that are ranking for that particular site.

SEO Cockpit

Easy to use, this keyword research tool suggests excellent keyword suggestions. SEOCockpit provides a detailed analysis of every single keyword by including back-links numbers, factors affecting on-page, and more.

Ubersuggest

This tool is effective in many ways. It provides you with the keywords that are not available through Google Keyword Planner. By keeping this in mind, you can use Ubersuggest as a follow-up of Google Keyword Planner, i.e., always run Ubersuggest after deriving results from Keyword Planner.

You simply need to type your keyword in Ubersuggest tool and then click suggest. The tool will generate a lot of keywords that are enough to keep you busy for some time.

WordStream Free Keyword Tool

This keyword research tool is accurate, informative, and powerful. With the help of this tool, you can find a profitable niche along with suggested keywords while you find keyword for content marketing. Moreover, WordStream Free Keyword Tool comes with the guidance for your help.

While searching for keywords, you need to emphasize how you can engage your business with target audiences and stand among the competitors.

Keywords aim to give your business a unique identity. When it comes to keywords research, never rush because analysis can be performed in the right way or in the wrong way. Just stay clear with your goals and utilize above-mentioned keyword research tools as much as you can.